The prospect of lifting sanctions on the automotive industry and the crisis situation in the global automotive industry has caused us to see whispers of the return of prominent Western brands to the country’s market even earlier than initially predicted, although no official and reliable news has been published yet. According to unofficial rumors and news, the country’s old partners in the automotive industry have once again been active in arranging initial talks to return to the Iranian market.
Among all the brands that have been present in the Iranian market before, the French share is almost certainly higher than the others, and it is not surprising that rumors about Peugeot Citroën’s activity in Iran are heard again, although it should be said that in one or two years In the past, the Chinese branch of Peugeot Citroën, namely Dongfeng, has continued to be present in the Iranian market, and incidentally, over the past few months, various products of this French Chinese holding have been finalized for supply and assembly in the Iranian market under different names. .
On the other hand, some sources and rumors report the resumption of negotiations between the Volvo truck industry to return to the Iranian market. The government’s big plan to modernize the ancient fleet of worn-out trucks in the country could be one of Volvo’s big motivations to resume Be considered in Iran.
Prior to the recent sanctions period, Volvo, in cooperation with Saipa Diesel, launched a number of its most popular FH series tractors, and the pre-sale of these tractors and the sudden face of sanctions also caused many problems for Saipa Diesel. To be created in the field of fulfilling the obligation of the registrants.
But in the meantime, it should be noted that such negotiations are in fact a pre-preliminary stage, and the post-conflict events showed that in some cases (such as the Renault case), even the finalization of negotiations and the conclusion of a contract could not tie some margins. Open the presence of foreign automakers in the country, so it seems that despite the positive outlook, it will take months for the executive effects of the return of foreign partners to the domestic market to be assessed.